The thinking consultancy

Friday 21st April 2023

From DOS to social media

I’m at risk of showing my age here, but how PR has changed and how technology has completely transformed the way we work. My first foray into PR was in 1701…, seriously it was a long time ago, when mobile phones were for a chosen few and we worked on IBM DOS-based word processors, floppy disks and dot-matrix printers. I remember joining a PR agency where only one computer had access to the Internet and we weren’t to be trusted having email available to every desk. If we wanted to fin... | Read More