Press Office for Association for Coaching
The Association for Coaching is a not-for-profit organisation run almost entirely by volunteers. Gray Matter PR was responsible for running the press office, handling media enquiries, producing and distributing press releases, providing media opportunities for AC members, placing articles and supporting special projects such as book launches and conferences.
A voluntary features team provided a bank of coaching authors to work with to fulfil placed articles and to act as spokespeople for the Association for Coaching.
"Gray Matter PR is excellent and is able to take complex issues, assimilate them quickly and produce a quality and creative product. Kimberley Gray has always proven herself to be efficient and effective as well as personable. I continue to use her for a number of projects and with a number of organisations as well as recommend her to others who have been equally satisfied."- Gladeana McMahon, Chair of Association for Coaching UK